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Savon Typeface

Font Design 

Handlettering and Font Design - Spring 2019

I have long had a love of French culture. As I was listening to Édith Piaf during my Handlettering and Font design course, I was inspired to create a font inspired by early 1900s French advertisements for soap. It's from there that I got the name ‘Savon’ which means soap in French. 

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Savon is a condensed serif. It has a very high x-height and has both high and low crossbars. There are only two widths of line for the entire font and most letters are identical in size.

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Since the name was so fitting, I created a line of bar hand soaps from the letters. I combined watercolor backgrounds and vintage drawings of women and flowers with my letters to create a feminine and soft design for mon Savon pour ses mains. 

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